Reimagining Sisyphus in the age of social media
CERAMICS
QUESTIONING THE INTERNET CULTURE
This project began in conversation with Jennifer Egan’s A Visit from the Goon Squad, a novel that orbits around memory, kinship, time, and pauses. Egan’s “goon,” the brute that robs her characters of youth and promise, becomes a metaphor for time itself. Egan said that “time is the stealth goon, the one you ignore because you are so busy worrying about the goons right in front of you.”
At a public talk, Egan posed a series of questions that remain central to my thinking: How has image culture shaped our inner lives? How has mass media and image culture changed our inner lives, our sense of who we are to ourselves, or has it? How our ubiquitous disembodied communication might mimic the gothic experience in which people are in remote places and there is this possibility of the supernatural all the time? What would a contemporary novel about time look like?
These questions resonate with my own experiences as someone shaped by the internet. They have become guideposts not just for this project, but for how I reflect on my generation’s relationship to time, technology, and the emotional infrastructures we build around them.
Building on Egan’s reflections, my research also explores how contemporary life—saturated by social media and digital platforms—has profoundly altered our psychological landscapes and identity formation. In 24/7, Jonathan Crary argues that digital capitalism seeks to capture every moment of our waking lives, transforming even our personal and private time into measurable units of productivity or consumption. Similarly, media theorist Byung-Chul Han, in his book The Burnout Society, describes how this perpetual state of digital connectedness and self-exploitation creates new forms of existential fatigue and anxiety, radically reshaping how we perceive our inner selves and our social existence.
Jennifer Egan
Slide excerpts, from A Visit from the Goon Squad
2011
PowerPoint slides created by the character Alison for her father, presenting her brother Lincoln’s research on the pauses in great rock songs. Beneath the surface of musical analysis, these slides become an intimate exploration of family, revealing how Lincoln’s fascination with pauses in music mirrors the quiet, sometimes fraught relationship with their father. For me, this chapter was a revelation. It transformed the idea of pause from a technical or musical gesture into a deeply human space of connection, absence, and longing. Egan’s inventive use of PowerPoint prompted me to reflect on how pauses shape not only music, but also other aspects of my life.
SCROLLING THROUGH INSECURITY
On a personal level, my confidence has been deeply affected by social media. I used to find joy and fulfillment in simply being myself. Yet, within the queer community, I’ve found that social media amplifies a culture of constant comparison. We are often encouraged to measure ourselves against others: who looks better, who is more muscular, who has a more enviable relationship, who is constantly traveling or socializing.
Before social media became a central part of my daily life, these comparisons were far less frequent. Now, they seem almost unavoidable. Instead of enhancing my happiness or sense of belonging, this culture of comparison has made me hyper-aware of things I previously cared little about, leaving me anxious about inadequacies I never recognized before.
Numerous studies have indicated that social media significantly impacts people’s mental health, negatively influencing self-esteem, body image, and overall psychological well-being. The constant exposure to idealized representations of others often leaves individuals feeling inadequate, isolated, and insecure. Social media quietly turns our gaze outward, eroding the self-assurance and genuine satisfaction we might otherwise cultivate privately. From self-contained joy to externally validated anxiety, is precisely why I feel compelled to interrogate and visualize the emotional cycles and subtle violence embedded within the internet culture.
News headlines on the psychological impact of social media
These news reflect a collective anxiety shaped by algorithmic feeds, drawing an unsettling parallel with the endless, repetitive labor of Sisyphus. For me, these texts illuminate the emotional weight we silently carry as we scroll, compare, and internalize ideals that feel as unattainable as rolling a boulder uphill.
Social media offers us a new kind of Sisyphus. We scroll endlessly, consuming snapshots of other people’s lives, feeling our own lack by comparison. The algorithm tightens the loop, speeding up the rhythm of desire, failure, and repetition.
In ancient Greek myth, Sisyphus was condemned to push a rock uphill, only to watch it tumble back down. As Albert Camus observed, Sisyphus embodies the absurd hero, the one who persists in the face of meaninglessness: “The struggle itself toward the heights is enough to fill a man’s heart.”
In modern society, we continually set and pursue milestones: graduating from university, securing a job, winning an award, but each achievement inevitably becomes a starting point for new aspirations. Like Sisyphus’s stone rolling back down the hill, every success signals the beginning of another struggle. One of the most troubling aspects of social media is that it accelerates this cycle, intensifying our exposure to the accomplishments of others and magnifying our own perceived shortcomings. As we witness others succeeding, seemingly effortlessly, our own goals begin to feel inadequate or trivial by comparison. The infinite scroll makes our achievements fleeting and insufficient; satisfaction lasts only moments before we return to the bottom of another psychological hill, readying ourselves to push again. This cycle, for me, has become more than metaphor; it’s lived experience. It shapes how I approach work, relationships, and even rest. As someone deeply inside the world I critique, I sometimes feel both exhausted by the loop, caught in the push and pull of comparison, performance, and validation.
Titian
Sisyphus
1548–49
Oil on canvas, 93.3 x 85 in
Museo del Prado, Madrid
Titian’s rendering of Sisyphus, locked in his eternal struggle, becomes a powerful metaphor when juxtaposed with the digital landscape of today. To me, his burden is the invisible weights of comparison, desire, and exhaustion we carry through our screens.
LOOPING THROUGH STORIES AND FEED
I reimagine an ancient Greek vase, one of the earliest forms of graphic storytelling, as a vessel for today’s myths. While researching artifacts that preserved the Sisyphus myth, I came across a black-figure amphora depicting his story, its surface circling with the same endless motion I explore in this project. I became fascinated by the design of Greek vases: the way they narrate myth horizontally across the surface, creating a continuous frieze that wraps around the body of the vessel. When you turn the vase, the story loops endlessly, circling through triumph, collapse, yearning, and recovery. This formal loop struck me as deeply resonant with Sisyphus’s fate—and, by extension, with the loops we inhabit today. The very act of turning the vase mirrors the gestures we make when scrolling through a social media feed. We believe we are discovering something new, seeing more, but in truth we are often trapped in the repetition of the same cycle, unable to break free.
Here is the irony: the vase is built to endure, while the images we scroll through are designed for disposability. This tension raises a question also that haunts much of my practice: Which stories do we deem worthy of permanence? What do we want to carry into the future?
Black-Figure Neck-Amphora Depicting Sisyphus
The British Museum
510BC-500BC
The figure of Sisyphus pushing his stone is rendered in continuous motion across the surface of the vase, echoing the cyclical themes of myth and labor. This amphora not only preserves a mythic narrative but becomes an object that itself loops—a vessel of eternal repetition, both literally and metaphorically.

social media rock-pushing cycle (things I see every day on social media)
I collected and reinterpreted common images found across social media, redrawing them in the style of an ancient Greek vase. I included the figure of a muscular man taking a mirror selfie, a type of image that often leaves me questioning my own body and appearance; a friend showing off a designer handbag, images that make me doubt the comfort or luxury of my own life; a cat meme, a symbol of endless, mindless consumption that leaves me wondering why I scroll through so much of it; an image of a couple gazing into each other’s eyes, which often provokes feelings of inadequacy about my own romantic life. Also, I transformed the original boulder from the Sisyphus vase into an online advertisement, stamped with the words “buy now,” underscoring the way consumerism is woven into the very cycles of frustration and desire that social media amplifies.
These are the images I am exposed to daily, the visual currency of our time. They weary me, make me question myself, and urge me toward consumption, looping endlessly through my feed like a modern frieze. By translating them into the language of ancient myth, I wanted to surface the tensions between endurance and disposability, self-doubt and aspiration, humor and despair—revealing how the cycles we inhabit online are as repetitive, and in some ways as punishing, as the ancient loops they echo.

A hypermasculine figure modeled on ancient Greek sculpture takes a selfie, reflecting the intense body image pressures amplified within the queer community. Social media becomes a battleground of appearance, where comparison feels unavoidable and beauty standards are sharpened. For me, this image speaks to the quiet insecurities that build while scrolling through idealized bodies, and how even moments of admiration can chip away at self-confidence.

A popular cat meme, often paired with funny dialogues. While it makes me laugh, it also leaves me wondering: do these moments of humor really make me happy, or are they just another distraction in the endless scroll?

Some of my friends are always travelling, showing off their expensive accessories, and I wonder why am I still staying up working like a half-dead.

I often see couples showing off their love on Instagram, and I start wondering why I don’t have that kind of
beautiful relationship :(

I drew the same stone from the original Sisyphus vase, added “BUY NOW” on it. All our pain, labor, and struggles just get turned into something for tech companies to
monetize. We are merely data points and products.
To create the Gen-Zisyphus vase, I chose to build it using the coil method with red clay, closely following the techniques used in ancient Greece. For me, this was not just an exercise in authenticity, but a way of stepping into the past, imagining the position of the artist who once made these vessels. As I rolled and shaped each coil, I wondered about the thoughts and intentions of those ancient makers: what it meant for them to craft a vase that carried myth, labor, and meaning. From physically reconstructing a historical object to embedding it with a contemporary Sisyphus story, one shaped by digital culture, repetition, and exhaustion. Through this process, I wasn’t just replicating an artifact; I was reaching across time, trying to feel the weight of an old myth in my hands, and asking how its meaning transforms when retold today. In remaking the vase, I wasn’t just working with clay. I was reaching for the hands, thoughts, and questions of those before me, asking what it means to carry a myth across centuries.

I built the vase using the coil method with red clay, trying to stay as close as possible to traditional Greek techniques. Through the slow process of shaping it layer by layer, I felt like I was also reliving a piece of
history, imagining how people in ancient Greece might have thought about the myth of Sisyphus.

With the dried vase ready, I began painting my own illustrations onto its surface using underglaze. It felt like I was giving this old form a new Sisyphus story, one that belongs to our time.
REINTERPRETING THE MODERN SISYPHUS
For the final piece, I crafted a full-scale replica of the Sisyphus vase in red clay, carefully preserving the proportions of the ancient form while completely reimagining its surface. The original mythological scenes have been replaced with images drawn from contemporary social media. The decorative bands that once depicted sacred symbols and patterns are now filled with Instagram UI icons, rows of hearts, and the repeated word LIKE LIKE LIKE circling the neck of the vase.
As the viewer turns the vessel, they encounter a continuous narrative—one that feels at once familiar and unsettling. What was once a sacred object of ritual and storytelling has been transformed into a quiet critique of digital life, a physical archive of images that both entice and exhaust. The vase becomes a mirror of our times, asking us to reflect on what we consume each day, the cycles we seem unable to break, and the small rituals of longing, envy, humor, and desire that shape our online existence.

A close-up of the vase shows the “BUY NOW” stone and the repeated figures, framed like Instagram posts. I wanted to connect the cyclical stories on ancient Greek vases with the way I see posts repeating endlessly in my feed. That little square at the bottom is the Instagram new post button, a small symbol of how even our struggles and joys get pulled into the same cycle. (Am I also just another piece of content?

Here you can see the vase from another side. For me, these images reflect the moments when I scroll through Instagram and wonder why my life doesn’t look like that. Painting them on this ancient form felt like putting today’s longing and comparison into conversation with history.

I reimagined the patterns using Instagram UI elements: the like button (heart), “LIKE” text, share button, save icon, and profile icon. These repeating patterns mirror the cyclical narratives found on Greek vases, but here they reflect the endless loop of social media posts and interactions. We keep scrolling, tapping, and watching the same content over and over, caught in a digital cycle without pause. It’s strange how much of my time feels like it’s spent inside this endless loop.

A close-up of the cat meme section on the vase. I included this because cat memes are everywhere in my feed, making me laugh, making me pause—but also making me wonder: am I really happier after the tenth cat video today? It’s a strange mix of joy and emptiness.


The finished vase on display at the RISD Graphic Design Triennial. Seeing it inside the museum makes me reflect on how museum spaces are often snapshots of culture. I can’t help but wonder: maybe one day, thousands of years from now, this vase will be unearthed and studied as a window into our time, a small relic of our internet culture.